Affiliate marketing giant Raketech has moved into the Canadian market with the launch of CasinoFever.ca, a casino comparison site.
The site aims to provide Canadian players with a comprehensive guide to the online casino market, featuring product, operator and bonus reviews, as well as the latest news from the sector.
“The launch of CasinoFever.ca further establishes Raketech’s strategy to expand into North America, a continent where we are currently developing a handful of sites that see increasing traffic trends,” Raketech chief executive Michael Holmberg said.
“CasinoFever.ca is one of those sites and has already converted its first ever user into a new casino player at one of our partners.”
The site was developed by the same team behind Raketech’s CasinoFieber.se site, with CasinoFever running on the same platform. CasinoFieber was acquired in May this year, to enhance the affiliate’s search engine optimization offering in the Swedish market.
“I am happy to witness our beneficial partnership model with CasinoFeber.se – one of Sweden’s most successful casino products in recent times – successfully enter an overseas market in the form of CasinoFever.ca,” Holmberg added.
“This is a stamp of quality for our operational model, that offers an opportunity for entrepreneurs to join forces with Raketech post-acquisition and grow the business together.”
While the regulated Canadian igaming market is currently restricted to provincial lotteries’ online offerings, the province of Ontario announced plans to open up the market to private operators in April this year.