BetMGM is now live in a third US state after its mobile sports betting app launched in Indiana.
Roar Digital – the joint venture between MGM Resorts International and GVC Holdings – and its BetMGM product has entered the state through a market-access agreement with Boyd Gaming, after the Indiana Gaming Commission approved the launch earlier this week.
BetMGM offers in-app betting options on college and professional sports and live-streamed events from around the world.
“Introducing BetMGM in Indiana is a significant development for Roar Digital and MGM Resorts,” said Scott Butera, president of interactive gaming for MGM Resorts.
“Indiana has a rich history in professional and amateur sports and a strong fan base. We believe that the sports betting opportunities offered by BetMGM, and access to MGM’s world-class entertainment offerings and resorts, will be well-received.”
Indiana is BetMGM’s third US market entry, following New Jersey last September and West Virginia.
The Indiana Gaming Commission initially awarded BetMGM a temporary licence last month, with permission to conduct mobile sports betting under Boyd’s Belterra Resort Indiana licence.
“We’re excited to launch BetMGM in a state as passionate about sports as Indiana is and look forward to seeing fans in the state take advantage of our unique in-app offers,” said Adam Greenblatt, chief executive of Roar Digital.
“Indiana marks an incredibly important expansion for us as we look to solidify our presence in the Midwest and continue to bring BetMGM to new states in the US.”
Indiana sportsbooks set new records in handle and revenue for January 2020, although online betting revenue dipped.
Sportsbooks in the Hoosier state took in $12.9m (£10.0m/€11.8m) in revenue, up 7.3% from December 2019, on a handle of $170.8m, up 5.6%. The new record high in handle meant that players in Indiana have bet more on sports with every month since the market opened in September 2019.