BetMGM, the betting brand operated via the joint venture between GVC Holdings and MGM Resorts, has joined forces with multi-platform broadcaster Vegas Stats & Information Network (ViSN), to launch a new specialist sports wagering program.
Betting Across America will see BetMGM oddsmakers and VSiN hosts discuss the latest odds and lines movement at BetMGM sportsbooks throughout the US.
Former NFL player Mike Pritchard, and Tim Murray, best known for presenting NBC Sports’ The Daily Line, will be among the members of the Betting Across America panel.
VSiN will broadcast the new program live from BetMGM sportsbooks and studios in regulated sports betting states across the country.
The multi-year partnership also includes BetMGM committing to a major cross-platform marketing investment.
“We’re thrilled to partner with this industry giant to provide unprecedented insight into BetMGM sportsbooks across the country and deliver access to new levels of data to our audience,” VSiN founder and chief executive Brian Musburger said.
BetMGM’s chief marketing officer Matt Prevost added: “By giving VSiN unprecedented access to BetMGM sportsbooks, there will be no shortage of interesting story lines and excellent opportunities for betting enthusiasts and sports fans to get an inside peek.”