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New Jersey iGaming Dashboard – September 2020

Insight | Data

New Jersey set a new record monthly total for online casino revenue in August as licensees generated $87.8m from slots and table games.

iGaming Business and Ficom Leisure are pleased to present the New Jersey iGaming Dashboard, providing revenue and product metrics on the state’s regulated market.

The data is updated monthly following the official release of figures from New Jersey’s Division of Gaming Enforcement (NJDGE).

Slots drove all but $3m of the total as online poker GGR decreased by $1.8m on the prior month, edging closer to the numbers seen pre-pandemic before it saw an uplift from sports-starved sports bettors switching their activity into table games.

Online casino market leader Golden Nugget saw its share of Garden State online casino GGR fall to 31.5%  from 36% in July, with Borgata, partnered with BetMGM, increasing its market share by five percentage points to 22.5% to overtake Resorts (which sub-licenses PokerStars) as the second largest operator in the market.

August also saw a new monthly record for sports betting handle as all major US sports returned to a full program.

The digital channel drove 90% of the US$668m handle generated by New Jersey’s casinos and racetracks.

Meadowlands, and its partners FanDuel and Pointsbet, accounted for 53.6% of the revenue (GGR), up from 47.7% the previous month, ahead of Resorts Digital, which sub-licenses DraftKings and Flutter Entertainment’s Fox Bet, which saw its market share decline by two percentage points to 25.4%.

Ficom Leisure also provides monthly figures on Iowa in the Iowa iGaming Dashboard, Indiana in the Indiana iGaming Dashboard, and Pennsylvania in the Pennsylvania iGaming Dashboard.

It also provides quarterly figures, available via iGamingBusiness.com, on the Danish online market in the Denmark iGaming Dashboard, the Italian market in the Italy iGaming Dashboard, and the Portuguese market in the Portugal iGaming Dashboard.

A European corporate advisory firm, Ficom Leisure is a specialist in all segments of the betting and gaming sector.