NFL team the New York Jets has joined the American Gaming Association’s (AGA) “Have a Game Plan, Bet Responsibly” campaign.
The announcement came just ahead of Responsible Gaming Education week.
As part of the partnership, the New York Jets will encourage fans to “Know When to Huddle Up” through in-stadium and online content. The initiative aims to encourage responsible sports wagering.
“The fan experience is at the heart of everything we do, and as legal sports betting expands, we want to ensure Jets fans are empowered to wager responsibly,” said Jeff Fernandez, New York Jets vice president, business development & ventures.
“We are proud to partner with the AGA on this important initiative.”
The Have a Game Plan campaign was launched in 2019 with the aim to provide education on responsible sports betting.
The New York Jets join several significant campaign partners, including DraftKings, Nascar and FanDuel.
“Leadership from professional sports teams like the Jets is critical to not only ensuring fans understand how to wager responsibly, but also getting sports betting right,” said Casey Clark, AGA Senior vice president.
“We’re thrilled to welcome the team as a partner and value their commitment to prioritizing responsible sports betting education for their loyal fanbase.”