Gambling operator PointsBet has brokered an agreement to purchase pari-mutuel advance deposit wagering (ADW) operator Premier Turf Club for $2.9m.
The transaction remains subject to certain customary completion conditions, but PointsBet said it expects the deal to go through before the end of the month.
Licensed by the Oregon Racing Commission, Premier Turf Club has been active for more than 13 years through its BetPTC.com website.
PointsBet, which agreed the deal via its PointsBet USA subsidiary, said Premier Turf Club’s industry expertise and relationships, customer-focused operations and reputation will be of immediate value to the business as it seeks to expand its presence in the US.
“The combination of Premier Turf Club’s excellence in the space with PointsBet’s mature market Australian racing expertise favourable positions us as we prepare to enter the US horseracing market,” PointsBet USA chief executive Johnny Aitken said.
“Today’s noteworthy acquisition complements our in-house approach while growing our premier product suite, and we are excited to welcome Premier Turf Club to the PointsBet team.”
Premier Turf Club general manager Todd Bowker added: “As Premier Turf Club was exploring options for how we might enter the sports betting market, we realized early on that we wanted to partner with a highly regarded and experienced operator.
“PointsBet’s history in racing in Australia made them an ideal choice and we are excited to join their team.”
The deal comes after PointsBet last month finalized its acquisition of sportsbook solutions provider Banach Technology for $43.0m.
PointsBet said the deal strengthened its position in the in-play sports betting market in the US and also accelerated its technology roadmap, placing it in a position to take advantage of growth in sports betting activity in the US.