NBA
Fubo Gaming signs Cleveland Cavaliers as first NBA partner
Fubo Gaming, the betting subsidiary of streaming service FuboTV, has entered into a new partnership with National Basketball association (NBA) franchise the Cleveland Cavaliers. Under…
WynnBet appoints Shaquille O’Neal as brand ambassador and advisor
Mobile sports betting app WynnBet – from operator Wynn Resorts – has announced that it will partner with basketball legend Shaquille O’Neal, appointing him as…
NBA’s Orlando Magic extend Stats Perform tech deal
National Basketball Association (NBA) team the Orlando Magic has extended its deal with data provider Stats Perform, for continued use of the AutoStats computer vision…
Esports Entertainment Group scores new partnership with NBA’s Cavaliers
Esports Entertainment Group has entered a multi-year partnership with National Basketball Association (NBA) franchise the Cleveland Cavaliers. Under the deal, Esports Entertainment will serve as…
Canada’s single-event betting bill passes second Senate reading
A bill that would legalize single-event sports betting in Canada has passed its second reading in the Senate and will now advance to the Standing…
Betway scores new partnership with Cleveland Cavaliers
Online gambling operator Betway has entered into a multi-year partnership with National Basketball Association (NBA) franchise the Cleveland Cavaliers. Under the agreement, Betway branding will…
Bally’s signs new partnership with Major League Baseball
Bally’s Corporation has entered into a partnership with Major League Baseball (MLB), in a deal that marks its third link-up with a professional sports league…
BetMGM signs Michigan basketball great Rose as brand ambassador
BetMGM, the joint venture between MGM resorts and Entain, has announced former National Basketball Association (NBA) star Jalen Rose as a celebrity brand ambassador. The…
Bally’s scores sports betting partnership with NBA
Casino operator Bally’s Corporation has secured its second deal with a US major league in a matter of weeks by entering into a partnership with…
Betting sponsorships worth $396.6m to US sport, research claims
The betting industry has invested almost $400m in sponsorship investments in US sport since the repeal of the Professional and Amateur Sports Protection Act (PASPA)…
DraftKings joins NBA’s Charlotte Hornets as official DFS partner
Daily fantasy and sports betting operator DraftKings has entered into a new partnership with the North Carolina-based Charlotte Hornets, of the National Basketball Association (NBA).…
FanDuel announces partnership with NBA legend Barkley
Flutter Entertainment-owned daily fantasy and sports betting operator FanDuel has announced an exclusive content partnership with former National Basketball Association (NBA) player, Sports Emmy-winning analyst…
FanDuel expands NBA presence with Detroit Pistons deal
National Basketball Association (NBA) franchise the Detroit Pistons has signed up a second gaming partner of the day, pairing up with Flutter Entertainment-owned FanDuel Group.…
DraftKings scores new partnership with NBA’s Pistons
Sports betting and fantasy sports provider DraftKings has agreed a partnership National Basketball Association (NBA) franchise the Detroit Pistons. DraftKings will serve as the team’s…