NFL

18th August 2021

DraftKings secures Baltimore Ravens as fifth NFL partner

Sports betting and daily fantasy sports operator DraftKings has agreed a new partnership with National Football League (NFL) franchise the Baltimore Ravens. Though the length…

17th August 2021

Washington becomes first NFL team to join AGA’s RG campaign

The Washington Football Team has become the first NFL franchise to join the American Gaming Association’s public service campaign promoting responsible betting.  The “Have a…

13th August 2021

Caesars and Unibet score new NFL partnerships

Caesars Entertainment has entered into a partnership with National Football League (NFL) team the Houston Texans, while Kindred Group-owned Unibet has linked up with the…

11th August 2021

Rush Street Interactive signs NFL Hall of Famer Ditka as brand ambassador

Betting and igaming operator Rush Street Interactive (RSI) has announced National Football League (NFL) Hall of Famer Mike Ditka as a brand ambassador. Ditka, who…

5th August 2021

DraftKings pens wide-ranging data deal with Genius Sports

Genius Sports has secured a multi-year agreement with DraftKings for the supply of official sportsbook data and content solutions for a range of leading sports…

8th July 2021

NFL legend Brees receives PointsBet equity in brand ambassador deal

PointsBet has announced the appointment of NFL great Drew Brees as global brand ambassador in a deal that will see him receive equity as a…

22nd June 2021

Chicago Bears sign up BetRivers and Rivers Casino as first gambling partners

The NFL’s Chicago Bears signed the team’s first sports betting partnership after agreeing an exclusive deal with BetRivers.com and Rivers Casino. The multi-year agreement was…

2nd June 2021

Skillz to acquire esports marketing platform Aarki for $150m

Multi-player gaming operator Skillz has announced its acquisition of mobile marketing company Aarki in a move to create a fully-integrated esports advertising platform. The deal…

20th May 2021

Sportradar signs landmark marketing tech deals with NFL’s Jets and Ravens

Sports betting service provider Sportradar has signed two new agreements with the New York Jets and Baltimore Ravens, to provide its ad:s sports betting marketing…

16th April 2021

NFL signs Caesars, DraftKings and FanDuel as first US sportsbook partners

North America’s National Football League (NFL) has announced that Caesars Entertainment, DraftKings and FanDuel will become its first official sports betting partners in the US.…

15th April 2021

State of the Union: New York, Bally’s, NFL and more

This week’s State of the Union, in partnership with Segev LLP, covers anticipation for legal mobile sports betting in New York, Bally’s Q1 results ahead…

9th April 2021

NFL secures 22.5m Genius Sports warrants under new data deal

Genius Sports has issued 22.5 million warrants to the National Football League (NFL) as part of the recently announced license agreement between the two parties.…

6th April 2021

Genius Sports agrees multi-year exclusive NFL data partnership

Sports data and content provider Genius Sports (Genius) has announced an exclusive multi-year distribution partnership that sees it become the official betting data source for…

19th March 2021

Fox Bet set to become authorized NFL sportsbook

Fox Bet has announced that the brand will receive authorized sportsbook operator status from the NFL if and when the league approves official sportsbook operators…