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17th December 2021

BetMGM extends partnership with golf’s PGA Tour

BetMGM has signed a three-year extension to its official marketing and content partnership with golf’s PGA Tour. Under the renewed deal, which runs through to…

4th August 2021

BetRegal scores new partnership with Canadian Football League

Online gambling operator BetRegal has agreed a multi-year deal to become the official gaming partner of the Canadian Football League (CFL). Under the new partnership,…

20th July 2021

DraftKings scores betting partnerships with PGA Tour golf events

Sports betting and daily fantasy sports operator DraftKings has agreed a deal to become the first official betting operator of the World Golf Championships-FedEx St.…

2nd July 2021

DraftKings renews sponsorship of Major League Eating hot dog event

DraftKings will continue as a sponsor of Major League Eating’s (MLE) 2021 edition of the Nathan’s Famous Fourth of July International Hot Dog Eating Contest.…

4th June 2021

OlyBet scores Baltics partnership with NHL

OlyBet, a subsidiary of the Olympic Entertainment Group, has entered into a new regional partnership with North America’s National Hockey League (NHL). Under the agreement,…

26th March 2021

Betway scores new partnership with Cleveland Cavaliers

Online gambling operator Betway has entered into a multi-year partnership with National Basketball Association (NBA) franchise the Cleveland Cavaliers. Under the agreement, Betway branding will…

18th March 2021

Bally’s signs new partnership with Major League Baseball

Bally’s Corporation has entered into a partnership with Major League Baseball (MLB), in a deal that marks its third link-up with a professional sports league…

15th March 2021

BetMGM signs Michigan basketball great Rose as brand ambassador

BetMGM, the joint venture between MGM resorts and Entain, has announced former National Basketball Association (NBA) star Jalen Rose as a celebrity brand ambassador. The…

4th March 2021

Esports Entertainment scores partnerships with New England sports teams

Esports Entertainment Group (EEG) has signed a multi-year sponsorship deal with Kraft Sports and Entertainment to become an official partner of National Football League franchise…

8th January 2021

DraftKings signs partnership with Drone Racing League

DraftKings has been named the official sports betting partner of the Drone Racing League (DRL). As the official sports betting partner of the league, DraftKings…

5th January 2021

PointsBet partners NBA’s Detroit Pistons ahead of Michigan launch

Sportsbook operator PointsBet has entered into a new partnership with National Basketball Association (NBA) franchise the Detroit Pistons, ahead of its launch in the team’s…

29th September 2020

BetMGM scores betting deal with Tennessee Titans

BetMGM, the brand operated via the Roar Digital joint venture between MGM Resorts International and GVC Holdings, has agreed to become the official sports betting…

24th September 2020

DraftKings expands partnership with Colorado Rockies

Sports wagering and daily fantasy sports operator DraftKings has expanded its partnership with Major League Baseball (MLB) franchise the Colorado Rockies. Under the deal, DraftKings…

7th February 2020

FanDuel and Fox Bet score partnerships with XFL

Sports betting operator Fox Bet and Flutter Entertainment-owned FanDuel have both agreed partnerships with the XFL, the new football league that will begin its inaugural…