The Washington Football Team has become the first NFL franchise to join the American Gaming Association’s public service campaign promoting responsible betting.
The “Have a Game Plan” campaign campaign was first launched in 2019 and designed to educate sports fans on responsible gambling principles. It has fostered partnerships with the likes of DraftKings, FanDuel, Nascar, UFC and the PGA Tour.
The Washington Football Team will display the campaign slogan in-stadium, post sponsored content on the team’s website, and allow for campaign promotion on pre season radio and television broadcasts.
Washington’s chief partnership officer Scott Shepherd said: “With legal sports betting now permitted across our region, we are ensuring responsible gaming serves as a foundation for how we engage in this exciting commercial market.
“We’re not only proud to partner with the AGA, the architect of ‘Have A Game Plan’, but also proud to lead by educating fans as they enjoy football in an engaging, new way.”
“Getting sports betting right is a shared responsibility for everyone involved,” added AGA senior vice president Casey Clark.
“The Washington Football Team’s partnership demonstrates their leadership and commitment to making responsibility core to their sports betting strategy. Today’s announcement puts ‘Have A Game Plan’ in front of more fans and is a step further in building a responsible, sustainable legal market.”